Presentation: how to integrate AI into business model Presentation: how to integrate AI into business model

Microsoft machine learning services allow to automate company operations and significantly outrun competitors in any business sector. On November 14, Andriy Burlutskyi, Strategic Marketing Director at SMART business, will tell AI Conference Kyiv how to integrate ML into the working business model.

Speaker’s presentation topic: Predictive marketing: how to win the competition among AI-based business models?

Key points:

  • how to launch an AI project to digitalize the company’s operational model;
  • how to connect behavioral and historical data using AI;
  • how to develop a forecast and optimization model in businesses.

Burlutskyi has been engaged in IT business for 15 years, 10 of which he has spent at Microsoft. He is a digital transformation expert and a speaker at leading conferences such as iForum, Ukrainian Marketing Forum, Idea Days at Kyiv-Mohyla Business School, DeForum Microsoft, Kyiv International Economic Forum (KIEF), and others.

Andriy Burlutskyi is Strategic Marketing Director at SMART business. He helps companies to establish trust-based and long-term relations with customers and to promote projects.

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