Report: how to use big data in the work of the marketplace Report: how to use big data in the work of the marketplace

Big data and artificial intelligence allow better understanding user behavior and interests, defining the level of their online engagement.

Head of Product Marketplace at Prom.ua Vladislav Volodin will explain how this knowledge can be deployed in the work of the marketplace at AI Conference Kyiv on November 14.

Presentation topic: “Big data at a marketplace: Prom.ua case study”.

Main points:

  • how to classify goods by categories;
  • how user behavior influences the positioning of goods in the listing;
  • how to work with frauds;
  • how to work with feature recognition.

Vladislav Volodin has been working at the Ukrainian product company EVO for 9 years.

In 2009, he worked as a content manager at Prom.ua marketplace, and became head of moderation and customer support in a year.

In 2012, he was the head of catalog development at Prom.ua.

Currently, the speaker holds the position of Product Manager at Prom.ua.

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